Until now, the success of Uruguayan wines on the pavilion of Expo Milan 2015, goes much further than the expectations thought. This result could opens eyes to new possibilities of increasing exports.
The international megaexposition that started on May 1, shows the country with a board and careful selection of wines to be offered to its clientele.
The participant wineries are Juanicó, Carrau, De Lucca, Garzón, Estancia La Cruz and Grupo Traversa and they were selected by the National Wine Institute of Uruguay.
From the very beginning, the public assistance estimated was around 250 and 300 every day, but during the first fifteen days it achieved 400 diners daily.
The economic effort needed for the participation in this international event has been evaluated and an important boost is expected to increase the volume of exports, mainly on those wines with a preferential quality.
Patricia Fernández Ruiz